At MillerGoodman they’re driven by the art of play and nurturing the imagination. Their studio is based in Brighton on the south coast of England but their toys are sold around the world. With every toy they make they thoughtfully combine design originality with the creative and often abstract world of the child. The result? Simple shapes, undefined forms and patterns that encourage and engage. All their products can be used inventively in their own right, or together as a system to build a wonder world of play and creativity.
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There are some toys which define our childhood. When we were young, we played with a bag of bricks, which formed the foundations of our relationship to playing, and to creativity. Miller Goodman wanted to make a version of this classic toy which was imaginative and playful. By incorporating curves, eyes and moustaches into Play shapes, Miller Goodman found that they could build faces, funny creatures, or endless fantastical creations – alongside more traditional designs you can create with their homage to the toy we all loved most as children.
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