Pleece Poncho, Midnight Blue
Design House Stockholm have established themselves as a publisher of design rather than a conventional producer, working in the same way with designers that publishing houses work with authors. Rather than selecting a designer to make a specific product, all designers are invited to bring their personal ideas. Some of these ideas are selected for development and production. Their main focus is on products that add something new to their genre - products with personality and character. Design House Stockholm's ambition is to gather a collection of the very best Scandinavian design today. The term ‘Scandinavian’ refers to a philosophic and aesthetic perspective, rather than geography and nationality: they have French, German, Australian, American and Chilean designers in their network. The result is a collection of design classics with timeless appeal and qualities that outlive temporary trends.
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Fashion fades, only style remains the same. Created in 1997 by Marianne Abelsson, the Pleece collection has changed very little over the years.
The colours change slightly as the seasons come and go. But it’s still based on the same timeless simplicity and quality that never goes out of style. And it is still one of Design House Stockholm’s best selling products, sold in MoMA Store, New York, for 15 years.
The Pleece collection is made by a unique blend of 75% polyester and 25% viscose, that sets it apart from other fleece fabrics. Also, the pleating process gives the fleece extra volume and softness. The fabric retains its pleating after washing. Suitable for both men and women, for indoor and outdoor use alike, the Pleece collection has turned into a modern classic.
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